• Marketing to College Students

    Marketing to College Students

    Published by on 14 January 2013 | Leave a response

    I’m part of that coveted college student demographic, so maybe I can give a little free insight.

    Also, I’m currently the 2012-2013 Vice President of the Public Relations Student Society of America club on my campus, so we face these questions all the time, not only on the level of a student-run organization, but also from outside organizations that reach out to us for expertise and tips (such as tech startup and all-in-one group management WebApp, Wiggio.com).

    So, anyways to start…

    Read more →

  • SEO in Asia

    SEO in Asia

    Published by on 6 November 2012 | Leave a response

    A little birdy on Reddit informed me about search-engine optimization on Baidu.com. Now if you are

    wondering why this would matter, it’s because Google and China don’t exactly play nicely together. So for the masses that don’t see the need to find workarounds, they are going to be using Baidu.

    Seeing how I’m somewhat of a connoisseur of digital marketing, I found this pretty interesting.

    Anyways it goes a little something like this… Read more →

Here's the set up.

How to Use a German Washing Machine for Clueless Americans | Deutsche Diaries

Published by on 14 May 2013 | Leave a response

Sherise’s Easy Steps to Use a German Washing Machine Step 1: Put Clothes in Step 2: Choose a random setting and pray Step 3: Wait for clothes to wash 3 hours later Step 4: Cry when you see that your clothes have all but disintegrated Step 5: Go shopping But really the go-to setting seems to be Bunt-Koch 30º-40º (in… Read more →

And I'm off again to Germany!

And I’m off again to Germany!

Published by on 4 March 2013 | 1 Response

I’m just taking a moment to brag. I’m going off to work in Germany! I will be living in Gießen (about 40 minutes north from Frankfurt) and working for this cool little company called xtradefactory GmbH. It’s a paid placement, and I will be doing Internet Marketing. I found this through AIESEC, which is a wonderful program that I recommend… Read more →

Will My Cell Phone Work in Latin America / Europe / the Caribbean?

Will My Cell Phone Work in Latin America / Europe / the Caribbean?

Published by on 1 March 2013 | Leave a response

My knowledge is mostly centered around getting US phones to work abroad. Also it’s more directed toward people who don’t have a clue. However, I suck at explaining phone standards in lamens terms, so if you don’t know what GSM and CDMA are, this PC Mag article is a good read. Otherwise my somewhat inaccurate rule of thumb is: If… Read more →

Photograph by Jason Alden/Bloomberg

On Fixing Yahoo!

Published by on 5 February 2013 | Leave a response

I read this article from Bloomberg Businessweek and I felt compelled to comment. Is there a real strategy or are they just going to do minor updates and poach Google Execs? And what is Yahoo really good at, that I should use them? Yahoo Finance and Flickr are pretty good. Maybe they should they keep making really good niches until… Read more →